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Tag: marketing

Drowning in the D2C value pool

Another week, another D2C platform’s details start to emerge. No names, no pack drill in deference to the journalist who’s … Continued

June 12, 2015 by Mark Polson | Posted in: #Platforms   #Uncategorized  

Disclosure despair: breaking the cycle

Today (13 May 2014) The FCA published the outcome of a thematic review into how fund charges are presented to … Continued

May 13, 2014 by Sam Lynn | Posted in: #industry   #marketing flimflam   #Uncategorized  

Trolling in the deep

So a funny thing happened to me today. Not funny ha ha, a funny peculiar sort of thing. You might … Continued

September 9, 2013 by Mark Polson | Posted in: #marketing flimflam   #Uncategorized  

Go where the risk is

So I just had a good chat with the entirely excellent Jun at Citywire about the FSA’s concerns on single … Continued

March 28, 2012 by Mark Polson | Posted in: #general   #marketing flimflam   #Platforms   #Uncategorized  

Don’t take us for idiots

In an earlier post, I had a bit of a go in an open letter at direct-to-customer platform giant Hargreaves … Continued

January 27, 2012 by Mark Polson | Posted in: #general   #marketing flimflam   #Platforms   #Uncategorized  

The irresistible decline of provider extranets?

Just a short post, inspired by a piece I saw recently from a platform user. His thing was that other … Continued

July 18, 2011 by Mark Polson | Posted in: #general   #industry   #Investments   #marketing flimflam   #Platforms   #Uncategorized  

He Who Must Not Be Named (For Copyright Reasons) & The Curse Of The IMA Sectors

As the sprawling and increasingly desperate Franchise That Would Not Die limps towards its close, I find myself pondering the … Continued

June 13, 2011 by Mark Polson | Posted in: #industry   #Investments   #marketing flimflam   #Uncategorized  

Where next for platform inflows?

One of the luxuries of being independent is that you can take your time to think about the stories of … Continued

May 18, 2011 by Mark Polson | Posted in: #general   #industry   #marketing flimflam   #Platforms   #Uncategorized  

Johnny shall have a new master

See saw, Marjorie Daw, Johnny shall have a new master, He shall have but a penny a day, Because he … Continued

February 14, 2011 by Mark Polson | Posted in: #general   #industry   #Investments   #Platforms   #Uncategorized  

Flogging meat to the vegetarians

My good friend Alsy – the finest web manager in the third sector – sent me this story and it … Continued

February 7, 2011 by Mark Polson | Posted in: #general   #marketing flimflam   #Uncategorized  

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Recent Comments

What does VI stand for?
Clare Weight
I think your "A Last Word" para sums up (bang-for-buck) the least considered, biggest impact parts of this. As someone who used to work there and is now back shilling my wares as a contractor, that...
HeadChorister McM
Excellent article Mark - some really great point made.
David Davidson
Iain Good comment. What is it Standard (Life) after this deal? What do they stand for? What is their Why? Mark - I am not sure that you personally had dealings with Phoenix Life. I have...
Eugen N
Are the mighty Standard Life, an ex-employer of mine, becoming increasingly irrelevant? I know they push their wrap account - but its not really price competitive, they have their SL Aberdeen...
Iain Wishart
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